Jae Hyun Lee Joins Kornit Digital

Kornit Digital Ltd. announced it has appointed Jae Hyun (Jay) Lee as a strategic advisor to the company and Board of Directors. The company plans to subsequently nominate Lee for election to the board at Kornit’s 2022 Annual Shareholder Meeting.

Lee brings nearly three decades of international executive leadership and a comprehensive background in e-commerce and digital marketplaces, including nearly two decades at global commerce and third-party marketplace leader eBay, where he established the brand’s reputation and presence across the Asia-Pacific region.

Throughout his career at eBay, Lee pioneered multiple business strategies and models to establish a market-leading position in Asia-Pacific. He built market-leading positions in Korea via its Gmarket and Auction marketplaces, and Australia via EBay.com.au, while continually staying ahead of competitors with approaches that accelerated customer growth – like online cross-border exports from China-based sellers to eBay’s global consumer base.

In 2017, Mr. Lee took on the leadership role to run eBay’s European business, and in 2019, he assumed responsibility to lead all regions including North American business. Since last year, Lee returned home to Asia to run eBay’s International business.

Lee began his career at Boston Consulting Group, where he held various positions in Boston and Seoul, South Korea, before being promoted to VP. Prior to joining eBay, Lee was COO and then CEO of Korea Thrunet, the first Korean company to list on the NASDAQ exchange, where he led the company to become the leading cable-based broadband access provider in Korea.

“I am excited to welcome Jay as an advisor to the company and future member of our Board of Directors,” said Kornit Digital CEO Ronen Samuel. “His extensive experience in creating global e-commerce and digital marketplace business models—especially with eBay in the Asia Pacific region where we are looking forward to significant long-term growth—his familiarity with innovative technologies and his background in developing international partnerships will no doubt be a tremendous asset to the company.”

“The fashion industry is about to experience a seismic shift, and I am honored to join and provide global insights to the Kornit team as the company creates an alternative business model with sustainable, on-demand fashion,” said Lee. “I admire Kornit’s stated mission to blaze the path in transforming the second most pollutive industry in the world and look forward to working with members of the board and the company to help shape the company’s growth in the years to come.”